The Prize Draw Platform

Privacy Policy

Platform: The Prize Draw Platform (the “Platform”), available at draws.theprizedrawcompany.com. Operated by: The Prize Draw Company, a sole trader business based in the United Kingdom (“we”, “us”, “our”). ICO registration number: ZC219644 (Information Commissioner’s Office data protection register). Contact for privacy matters: support@theprizedrawcompany.com

1. Who this policy is for

This policy explains how we handle personal data in connection with the Platform. We deal with personal data in two different roles, and it matters which one applies to you.

If you are not sure which applies to you, contact us using the details above.

2. The personal data we collect as a controller (Brand accounts)

When you create and use a Brand account, we collect and process:

3. Why we use Brand account data, and our lawful basis

PurposeLawful basis (UK GDPR Article 6)
Creating and running your account, and providing the PlatformPerformance of our contract with you
Keeping the Platform secure, preventing fraud and abuse, and keeping audit recordsOur legitimate interests in operating a secure service
Sending you service messages about your account and drawsPerformance of our contract with you
Sending you marketing about the Platform (only if you have asked us to, or are an existing customer and have not opted out)Consent, or our legitimate interests under the existing customer rule, in line with PECR
Meeting our legal obligationsCompliance with a legal obligation

You can opt out of Platform marketing at any time using the unsubscribe link in any marketing email, or by contacting us.

4. How long we keep Brand account data

We keep your account data for as long as your account is open. If you close your account, we delete or anonymise your account data within six months, except where we need to keep limited records longer to meet a legal obligation (for example, financial records for tax purposes) or to defend a legal claim.

5. Entrant data: our role as a processor

When an Entrant enters a draw, the data they provide (such as their email address, first name, the actions they have completed, any answer they give to a Brand’s question or vote, and whether they have opted in to the Brand’s marketing) is collected for the Brand running that draw. The Brand is the controller of that data.

Our role is limited. We:

By default, Entrant data for a draw is deleted within three months of the draw closing, unless the Entrant has given the Brand separate consent to marketing, or the Brand instructs otherwise within what the law allows.

If you are an Entrant and want to access, correct or delete your data, or object to its use, contact the Brand that ran the draw. If you cannot reach them, contact us and we will help route your request to the right controller.

Our own draw updates (optional opt-in)

The entry form also offers a separate box, unticked by default: “Email me about new prize draws from The Prize Draw Company. We run this platform. Unsubscribe any time.” If you tick it, we are the controller of your email address, your first name (if you gave one) and your consent record, for that one purpose.

6. Cookies and similar technologies

We use a small number of cookies that are strictly necessary for the Platform to work. We do not use advertising or third party tracking cookies, and we do not run analytics that profile you. Because our cookies are strictly necessary, we do not need to ask for your consent to set them, but we tell you about them here.

CookiePurposeTypeRoughly how long
pdp_sessionKeeps a Brand signed in to their accountStrictly necessaryUp to 30 days
pdp_entry_*Remembers an Entrant’s entry on a draw page so they can return without entering twiceStrictly necessaryUp to 60 days

All of these are first party cookies set by us, and are marked HttpOnly (your browser will not expose them to scripts) and, in production, Secure (only sent over an encrypted connection).

If we ever introduce first party analytics, we will update this policy. Under the cookie rules as amended by the Data (Use and Access) Act 2025 (in force from 5 February 2026), certain first party, operator only analytics cookies are exempt from consent provided we give clear information and a free way to opt out. We will follow those rules and tell you here before any such cookie is used.

7. Payment

The Platform is currently free to use, and we do not collect any payment or billing data. If we introduce paid plans, payments will be handled by an established payment provider acting as a separate controller of the payment data it collects, and we will update this policy before that happens.

8. Subprocessors and who we share data with

We use a small number of trusted suppliers to run the Platform. They process personal data only on our instructions, under contracts that meet UK data protection requirements.

SupplierWhat they doWhere
Cloudflare, Inc.Hosting, the application database and content delivery. This is where Platform data, including Brand and Entrant data, is stored.The application database is located in the European Union
Google LLCSending service emails (entry confirmations, sign in links, email verification) from our support addressGoogle’s infrastructure, under its UK data protection commitments
Hetzner Online GmbHRuns the workflow service that relays our service emailsGermany (European Union)

We do not sell personal data to anyone. We may disclose data if required by law, to enforce our terms, or to protect the rights, safety or property of us, our users or others.

9. International transfers

Some of our suppliers may store or process data outside the United Kingdom. Where they do, we rely on appropriate safeguards recognised under UK data protection law, such as a UK approved data bridge, the International Data Transfer Agreement, or the UK Addendum to the EU Standard Contractual Clauses, together with the supplier’s own technical protections. You can ask us for details of the safeguards that apply.

10. How we keep data secure

We take security seriously and apply measures appropriate to the data we hold, including:

No system is perfectly secure, but we work to protect your data and to meet our legal obligations if anything goes wrong, including notifying the regulator and affected people where the law requires.

11. Your rights

Under UK data protection law you have rights over your personal data, including the right to:

To exercise any of these rights over data we control (Brand account data), contact us using the details at the top. If your request concerns Entrant data, contact the Brand that ran the draw, as they are the controller (see Section 5).

12. Complaints

If you are unhappy with how we have handled your personal data, please contact us first using the details at the top, and we will do our best to put things right. Under the Data (Use and Access) Act 2025, we will acknowledge your complaint and respond within the timescales set by law.

If you are still not satisfied, you have the right to complain to the UK data protection regulator, the Information Commissioner’s Office (now constituted as the Information Commission). You can reach them at ico.org.uk or by post at Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF.

13. Changes to this policy

We may update this policy from time to time. When we make material changes, we will update the date at the top and, where appropriate, tell account holders directly.